eCommerce Pureplay Navabi Announces 8-Figure Investment Round with Verdane Capital

Pureplay worldwide eCommerce retailers tend to fit into one of two classifications:

  • Small specific niche retailers with lowish development capacity.
  • Large monoliths like Amazon, Alibaba, JD.com, Zalando, who handle development by investing big amounts upfront in each market.

The third category –– excellent growth, profitability, worldwide reach –– appears much rarer. Daniel Wellington, Gymshark, Palace Skateboards might be examples of this recently, however, those types of companies are a couple of & & far between.

Navabi, the ‘international leader in large size style’ appears to have managed to become another amongst this club: an unusual example of a worldwide pureplay eCommerce business with excellent growth handled profitably and have, as a result, announced a brand-new round of investment to more push growth.

The company has secured an 8-figure euro investment from Verdane Capital, the Nordic investor known for its eCommerce specialism, and a successful IPO with Boozt (‘ the Nordic Zalando’). Previous investors, including Index Ventures, stay on-board.

The move follows recent partnerships with Hayley Hasselhof and other celebrities, a variety of ‘Influencer Collaborations’, new item offerings from Levi’s, and others who seem to have acknowledged the growing Plus sector of the market, and the launch of their very first Spanish-language site.

Navabi strategy to use the investment to safe and secure international development (currently around 1/3 of the organization is beyond their house area Germany), to invest further in their BI, Data Science, and AI work, and to press the success they’ve had around data-driven marketing, client fulfillment, and item development even more into merchandising.

The merchant stocks over 150 widely known labels such as Marina Rinaldi Sport and Levi’s. Navabi has likewise successfully released its own brand names which are growing strongly and already account for one-third of the business’s sales. Navabi is readily available in more than 30 nations, including Germany, the UK, France, and the USA. (growing their stable of own brands further).

The company’s co-founder & & co-CEO, Bahman Nedaei commented “We are happy to partner with Verdane Capital IX who has strong roots in the style and online retail market and who shares our vision of sustainable and lucrative development.” Co-founder Zahir Dehnadi added: “We think all women, irrespective of size, should have the ability to find stunning and high-quality clothing and our objective is for Navabi to end up being synonymous with large size fashion. Purchasing clothes when you are plus size can be tough however by comprehending what our consumers require and prefer, we ensure that shopping at Navabi is a truly satisfying experience.”